/* Primal Roots: white paper, black ink, rust and gold from the yard-sign seal.
   Layout: short pages, each one job; a sticky header ties them together. */
:root{
  --paper:#FFFFFF;
  --mist:#F3F2EF;
  --ink:#15130F;
  --stone:#5B554C;
  --rule:#E3E0DA;
  --gold:#C9A227;
  --rust:#A4471E;
  --display:"Bebas Neue","Arial Narrow",Impact,sans-serif;
  --body:"Source Serif 4",Georgia,"Times New Roman",serif;
  --mono:"IBM Plex Mono",ui-monospace,Menlo,Consolas,monospace;
  --w:1080px;
  color-scheme:light;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{transition:none!important}}
body{background:var(--paper);color:var(--ink);font:400 17px/1.65 var(--body);-webkit-font-smoothing:antialiased;font-synthesis-weight:none;margin:0}
body::before{content:"";position:fixed;inset:0 0 auto;height:env(safe-area-inset-top,0px);z-index:10;background:var(--paper)}
a{color:inherit}
:focus-visible{outline:2px solid var(--rust);outline-offset:3px}
.wrap{max-width:var(--w);margin:0 auto;padding-left:max(16px,env(safe-area-inset-left,0px));padding-right:max(16px,env(safe-area-inset-right,0px))}
p{margin:0}
h1,h2,h3{font-family:var(--display);font-weight:400;text-transform:uppercase;margin:0;text-wrap:balance;letter-spacing:.02em;line-height:.95}
h1{font-size:clamp(44px,6.4vw,80px)}
h2{font-size:clamp(32px,4vw,46px)}
h3{font-size:24px;line-height:1.05}
.label{font:500 11px/1.3 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--rust)}
.lede{font-size:19px;line-height:1.55;color:var(--stone);max-width:44ch}
.muted{color:var(--stone)}
.btn{display:inline-flex;align-items:center;justify-content:center;font:400 18px/1 var(--display);letter-spacing:.1em;text-transform:uppercase;text-decoration:none;padding:14px 22px;border:2px solid var(--ink);background:var(--ink);color:var(--paper);transition:background .2s,border-color .2s,color .2s}
.btn:hover{background:var(--rust);border-color:var(--rust)}
.btn.ghost{background:transparent;color:var(--ink)}
.btn.ghost:hover{background:var(--ink);color:var(--paper);border-color:var(--ink)}
.ctas{display:flex;flex-wrap:wrap;gap:12px}
.section{padding-block:72px}
.section.tint{background:var(--mist);border-block:1px solid var(--rule)}
.head{display:grid;gap:12px;margin-bottom:36px;max-width:60ch}
.head p{color:var(--stone)}

/* header */
header{position:sticky;top:env(safe-area-inset-top,0px);z-index:5;background:var(--paper);border-bottom:1px solid var(--rule)}
header .wrap{display:flex;align-items:center;justify-content:space-between;gap:12px 24px;padding-block:12px;flex-wrap:wrap}
.mark{display:flex;align-items:center;gap:10px;font:400 24px/1 var(--display);letter-spacing:.08em;text-transform:uppercase;text-decoration:none}
.mark svg{width:34px;height:34px;flex:0 0 auto}
nav{display:flex;align-items:center;gap:22px}
nav a{font:500 12px/1 var(--mono);letter-spacing:.1em;text-transform:uppercase;text-decoration:none;color:var(--stone);padding-block:8px;border-bottom:2px solid transparent;white-space:nowrap}
nav a:hover{color:var(--ink)}
nav a[aria-current="page"]{color:var(--ink);border-bottom-color:var(--rust)}
nav .btn{padding:10px 14px;font-size:15px;border-bottom-width:2px;color:var(--paper)}
nav .btn:hover{color:var(--paper)}
@media (max-width:760px){
  nav{width:100%;overflow-x:auto;gap:18px;padding-bottom:2px}
  nav .btn{margin-left:auto}
}

/* home hero */
.hero .wrap{display:grid;grid-template-columns:1.35fr .65fr;gap:40px;align-items:center;padding-block:64px 24px}
.hero .copy{display:grid;gap:20px}
.hero h1 span{color:var(--rust)}
.hero .seal{width:100%;max-width:260px;height:auto;justify-self:center}
.ground{border-top:2px solid var(--ink)}
.roots{display:block;width:100%;height:110px}
@media (max-width:760px){.hero .wrap{grid-template-columns:1fr;padding-block:40px 16px}.hero .seal{max-width:170px;justify-self:start;order:-1}.roots{height:70px}}

/* page intro (inner pages) */
.intro{padding-block:56px 40px;border-bottom:1px solid var(--rule)}
.intro .wrap{display:grid;gap:14px}

/* compare */
.compare{display:grid;grid-template-columns:1fr 1fr;gap:20px}
.col{padding:28px;display:grid;gap:18px;align-content:start;min-width:0}
.col.usual{background:var(--mist);border:1px solid var(--rule)}
.col.ours{background:var(--paper);border:2px solid var(--ink)}
.col ul{list-style:none;margin:0;padding:0;display:grid;gap:14px}
.col li{display:grid;grid-template-columns:18px 1fr;gap:10px;font-size:16px}
.col.usual li{color:var(--stone)}
.col.usual li::before{content:"";width:10px;height:2px;margin-top:12px;background:var(--stone)}
.col.ours li::before{content:"";width:8px;height:8px;margin-top:8px;background:var(--rust)}
.col li b{font-weight:600;color:var(--ink)}
@media (max-width:760px){.compare{grid-template-columns:1fr}.col{padding:22px}}

/* feature pair */
.pair{display:grid;grid-template-columns:1fr 1fr;gap:0;border-top:2px solid var(--ink)}
.pair article{padding:28px 32px 8px 0;display:grid;gap:12px;align-content:start;min-width:0}
.pair article + article{padding-left:32px;border-left:1px solid var(--rule)}
.pair p{color:var(--stone)}
.pair .icon{width:52px;height:52px}
@media (max-width:760px){.pair{grid-template-columns:1fr}.pair article,.pair article + article{padding:24px 0;border-left:0;border-bottom:1px solid var(--rule)}}

/* reasons */
.reasons{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,1fr);gap:28px}
.reasons li{display:grid;gap:10px;align-content:start;border-top:1px solid var(--ink);padding-top:16px;min-width:0}
.reasons p{color:var(--stone);font-size:16px}
@media (max-width:900px){.reasons{grid-template-columns:1fr 1fr}}
@media (max-width:520px){.reasons{grid-template-columns:1fr}}

/* dark call-to-action band */
.band{background:var(--ink);color:var(--paper)}
.band .wrap{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:24px;padding-block:56px}
.band h2 span{color:var(--gold)}
.band p{color:#c9c3b8;max-width:46ch;margin-top:10px}
.band .btn{background:var(--gold);border-color:var(--gold);color:var(--ink)}
.band .btn:hover{background:var(--paper);border-color:var(--paper)}

/* training page */
.points{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:28px}
.points li{display:grid;gap:10px;align-content:start;border-top:2px solid var(--ink);padding-top:18px;min-width:0}
.points p{color:var(--stone);font-size:16px}
.kit{display:flex;flex-wrap:wrap;gap:8px}
.kit span{font:500 11px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;border:1px solid var(--rule);background:var(--paper);padding:9px 11px}
.steps{list-style:none;margin:0;padding:0;display:grid;gap:0;counter-reset:s}
.steps li{display:grid;grid-template-columns:56px 1fr;gap:16px;padding:20px 0;border-top:1px solid var(--rule);counter-increment:s}
.steps li:last-child{border-bottom:1px solid var(--rule)}
.steps li::before{content:counter(s,decimal-leading-zero);font:500 13px/1.6 var(--mono);color:var(--rust)}
.steps b{display:block;font:400 22px/1.1 var(--display);letter-spacing:.04em;text-transform:uppercase;margin-bottom:4px}
.steps p{color:var(--stone);font-size:16px}
@media (max-width:820px){.points{grid-template-columns:1fr}}

/* pricing */
.ptop{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:end;gap:24px;margin-bottom:28px}
.term{display:grid;gap:8px}
.seg{display:inline-flex;border:1px solid var(--ink);background:var(--paper)}
.seg button{background:none;border:0;color:var(--stone);font:500 12px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;padding:11px 13px;cursor:pointer;display:grid;gap:5px;text-align:left}
.seg button + button{border-left:1px solid var(--ink)}
.seg button small{font-size:10px;color:var(--rust);letter-spacing:.06em}
.seg button[aria-pressed="true"]{background:var(--ink);color:var(--paper)}
.seg button[aria-pressed="true"] small{color:var(--gold)}
.tiers{display:grid;grid-template-columns:repeat(4,1fr);gap:14px;align-items:start}
.tier{border:1px solid var(--rule);padding:22px 20px;display:grid;gap:16px;align-content:start;min-width:0;background:var(--paper)}
.tier.feat{border:2px solid var(--ink)}
.tag{justify-self:start;font:500 10px/1 var(--mono);letter-spacing:.14em;text-transform:uppercase;padding:6px 9px;border:1px solid var(--rule);color:var(--stone)}
.tier.feat .tag{background:var(--rust);border-color:var(--rust);color:var(--paper)}
.tier .sub{color:var(--stone);font-size:15px;line-height:1.45}
.lines{display:grid;border-top:1px solid var(--rule)}
.line{display:flex;justify-content:space-between;align-items:baseline;gap:10px;padding:11px 0;border-bottom:1px solid var(--rule)}
.line .what{font-size:15px}
.amt{font:400 28px/1 var(--display);letter-spacing:.02em;font-variant-numeric:tabular-nums;white-space:nowrap;text-align:right}
.amt small{font:500 11px/1 var(--mono);color:var(--stone);margin-left:4px}
.line.no .what,.line.no .amt{color:#9a948a}
.line.no .amt{font:500 11px/1 var(--mono);letter-spacing:.06em;text-transform:uppercase}
.was{display:block;font:500 12px/1.5 var(--mono);color:var(--stone);text-decoration:line-through;text-decoration-color:var(--rust);text-decoration-thickness:2px}
.save{display:block;margin-top:6px;font:500 10px/1 var(--mono);letter-spacing:.08em;text-transform:uppercase;color:var(--rust)}
.tier.feat .save{display:table;margin-left:auto;background:var(--rust);color:var(--paper);padding:4px 6px}
.line .what{min-width:0}
.tier .btn{padding:12px 16px;font-size:16px}
.alacarte{margin-top:14px;border:1px solid var(--rule);padding:18px 20px;display:grid;grid-template-columns:auto 1fr 1fr;gap:12px 32px;align-items:center}
.alacarte .line{border:0;padding:0}
.only{font:500 11px/1.5 var(--mono);letter-spacing:.06em;text-transform:uppercase;color:var(--rust)}
.fine{margin-top:22px;display:grid;gap:8px;color:var(--stone);font-size:15px;max-width:76ch}
@media (max-width:1000px){.tiers{grid-template-columns:1fr 1fr}}
@media (max-width:600px){.tiers{grid-template-columns:1fr}.alacarte{grid-template-columns:1fr}.seg button{padding:10px 9px}}

/* about */
.about{display:grid;gap:20px;max-width:64ch}
.about p{color:var(--stone)}
.about p.big{font-size:21px;line-height:1.5;color:var(--ink)}

/* book */
.bookgrid{display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:start}
.bookgrid .copy{display:grid;gap:20px}
.bookgrid .copy p{color:var(--stone);max-width:48ch}
.contact{border:2px solid var(--ink);padding:26px;display:grid;gap:20px}
.contact .item{display:grid;gap:6px}
.contact .val{font:400 28px/1.1 var(--display);letter-spacing:.04em;user-select:all;word-break:break-word}
.copybtn{justify-self:start;background:none;border:1px solid var(--rule);color:var(--stone);font:500 10px/1 var(--mono);letter-spacing:.12em;text-transform:uppercase;padding:8px 10px;cursor:pointer}
.copybtn:hover{color:var(--ink);border-color:var(--ink)}
.note{border-left:3px solid var(--gold);padding:12px 16px;background:var(--mist);font-size:15px;color:var(--stone)}
@media (max-width:820px){.bookgrid{grid-template-columns:1fr;gap:32px}}

footer{background:var(--mist);border-top:1px solid var(--rule)}
footer .wrap{display:flex;flex-wrap:wrap;justify-content:space-between;gap:16px;padding-block:28px;font:500 11px/1.7 var(--mono);color:var(--stone);letter-spacing:.05em}
footer .fm{display:flex;align-items:center;gap:10px}
footer .fm svg{width:28px;height:28px}
footer nav{gap:16px;flex-wrap:wrap;width:auto;overflow:visible}
footer p{max-width:62ch}